project management elevated
The Project Management Institute (PMI) is the world’s leading not-for-profit member association for the project, program and portfolio profession.
Like many professional associations, PMI faces the challenge of positioning itself as a global thought leader while elevating the professions it serves, increasing membership and providing value to members. PMI tasked Imagination to create an authoritative and encompassing content program to achieve these goals—a program that has evolved over decades of partnership.
an award-winning anchor
PM Network, a monthly print publication, anchors the award-winning content program and addresses critical member needs. Digital content complements the magazine and includes an online career development portal, the Voices on Project Management blog and a video series highlighting PMI award winners. An active social media presence offers ongoing interaction and live event coverage that instantly reaches its global membership base.
17
years of partnership between PMI and Imagination
an award-winning anchor
PM Network, a monthly print publication, anchors the award-winning content program and addresses critical member needs. Digital content complements the magazine and includes an online career development portal, the Voices on Project Management blog and a video series highlighting PMI award winners. An active social media presence offers ongoing interaction and live event coverage that instantly reaches its global membership base.
content fuels growth
In 2000, PMI had an active membership of 70,000. With the help of the content program, today there are 475,000 PMI members around the globe.
Even as PMI’s content has evolved, PM Network has remained a print anchor.
Teaser videos announce PM Network issues to the world and provide a member touchpoint.
Yearly profile videos highlight influential PMI award winners.
Quick-hit facts offer PMI a visual social presence.
“Collaborating with Imagination challenges PMI’s editorial team to get more creative and think differently about using content creation and delivery tools to grow and retain our membership. We rely on the Imagination team for bright ideas, inspired recommendations, and solid execution. Since we started collaborating more than 15 years ago, our membership has doubled, to nearly half a million globally–we look forward to more great things to come!” — Cindy Anderson, Vice President Brand Management, Project Management Institute
